Bayan tasirin annobar, kasuwar shan giyar tana farfadowa sannu a hankali.A cikin 2023, babban giya na fasaha, faɗaɗawa, da crossover za su zama mahimman kalmomi don haɓaka masana'antu.
Fadada Brewery
A cikin masana'antar giya, saka hannun jari da haɓaka samar da kamfanonin giya suna cikin ci gaba.
Tun daga 2022, Budweiser Asia Pacific ta ba da sanarwar cewa masana'antar giya mai fasaha tare da ikon samar da ton 10,000 a cikin Putian, Fujian za a fara aiki a hukumance;Kamfanin Brewery na Chongqing ya sanar da cewa, zai kara zuba jari, tare da zuba jarin kusan yuan biliyan 3, don gina wani sabon sansanin samar da kayayyaki a Foshan dake Guangdong;
Yanjing Beer da Tsingtao Brewery sun bayyana wasu ayyukan gine-gine da gyaran masana'anta;
Ana sa ran aikin fadada giyar Zhujiang tare da jimillar jarin Yuan miliyan 730.
Crossover
Yayin da yawan jama'a na kasuwannin barasa na cikin gida ya kai ga kangi, kamfanonin giyar za su yi amfani da tsari mai yawa, kuma fannin Luozi barasa shi ma wani bincike ne da kari ga kamfanonin giyar kan dabarunsu na gaba.
Kamfanonin giya da yawa sun matse cikin hanyar giya daya bayan daya.Giyar Albarkatun kasar Sin ta tsunduma cikin harkar sayar da barasa sau da yawa, kuma ta samu nasarar zuba jari a Shanxi Fenjiu, Jingzhi Baijiu, da Gisar Giya ta iri;Zhujiang Beer yana da niyyar hanzarta noman kasuwancin barasa;
Jinxing Group ya fara hanyar aiki iri-iri, da kuma babban tsarin masana'antu na "yin giya + kiwon shanu + gina gidaje + shigar da giya" ......
Daga giyar zuwa barasa, dalili shi ne, a daya bangaren, ribar da ake samu a harkar sayar da barasa ya yi yawa, a daya bangaren kuma, saboda karancin karuwar kasuwar giyar.
A taƙaice, yaƙin neman zaɓe ne na "hankali mai ɗaukar nauyi" wanda kamfanonin giya suka fara a cikin masana'antar giya, kuma ƙarin kamfanonin giya na iya saka hannun jari a kamfanonin barasa a nan gaba.
Giya sana'a
Tare da haɓaka matakin amfani da mutane, masana'antar giya ta canza daga haɓaka zuwa haɓaka inganci, kuma nau'in giya na sana'a ya zama mai ɗaukar nauyi mai mahimmanci ga masana'anta don haɓaka tsarin samfuran su.Har ila yau, yanayi ne da babu makawa ga giyar sana'a don motsawa daga alkuki zuwa ga jama'a.A zamanin yau, yanayin sana'a mai girma ya fara bayyana.
Budweiser, Tsingtao Brewery, Yanjing da sauran kungiyoyin giya sun fara shimfidawa da gina nasu layukan samar da giya.Dillalai da kamfanonin dafa abinci irin su Hema da Haidilao sun shiga hanyar barasa.A cikin 2022, manyan birane daban-daban za su sami fifikon giya na sana'a, kuma samfuran kamar Xuanbo Beer da New Zero Beer za su sami kuɗi mai yawa.
Ƙaruwar farashin
Yayin da hauhawar farashin makamashi da farashin albarkatun kasa ke tasiri farashin samar da kayayyaki, hauhawar farashin kayayyaki zai ci gaba da fuskantar masu sana'ar giya, kuma masana'antar giyar tana fuskantar guguwar hauhawar farashin.
A cikin 2022, manyan manyan kamfanonin giya za su sami ƙaruwa a zahiri a matsakaicin farashin raka'a da haɓaka ribar riba.Shahararrun kamfanonin giya da yawa, da suka hada da China Resources Snowflake, Tsingtao, Budweiser, da Heineken, sun sanar da cewa za su daidaita farashin kayayyakin giyar su.
Lokacin aikawa: Fabrairu-20-2023